VK

Number of Users

500 million +

Focus Territories

Russia, Belarus, Kazakhstan, Kyrgyzstan, Armenia

Website

Visit

Launched in 2016 as part of the wider VK ecosystem, VK Music is a Russia-based music streaming service that integrates directly with VK's social networks VKontakte, Odnoklassniki and Moi Mir, as well as messenger apps Max, TamTam and VK Messenger and other apps in the VK family.

Integrated Social Media

Music can be accessed via VK Music (a dedicated music streaming service) as well as being used within the VK social media platform, enabling creators and artists to easily promote their music across the two platforms.

Personalised Recommendations

In 2022, VK introduced a new algorithm that creates personalised collections for each listener and allows listeners to find other collections they may enjoy, based on their taste profiles.

Music & Podcasts

Listeners using VK can access a global catalogue of music as well as selected podcasts, largely from Russian creators.

Off The Record
Sign up for our weekly emails with artist advice, industry updates & exclusive content from your indie distributor.
By subscribing you agree to with our Privacy Policy and provide consent to receive updates from our company.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.